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How to set up your own bag brand factory in China

Release time: 2025-03-23

Setting up a factory in China involves navigating complex regulations, cultural nuances, and logistical challenges. Below is a step-by-step guide to streamline the process, tailored to foreign investors or businesses:


1. Pre-Establishment Planning

a. Market Research

  • Industry Analysis: Identify demand, competitors, and supply chain opportunities in your sector (e.g., electronics, textiles, automotive).

  • Location Selection:

    • Key Industrial Zones: Yangtze River Delta (Shanghai, Suzhou), Pearl River Delta (Shenzhen, Guangzhou), Bohai Economic Rim (Beijing, Tianjin).

    • Factors to Consider: Proximity to suppliers/ports, labor costs, tax incentives, infrastructure.

b. Business Structure

  • Legal Entity Options:

    • Wholly Foreign-Owned Enterprise (WFOE): Full control, ideal for manufacturing.

    • Joint Venture (JV): Partner with a local company (required in restricted industries).

    • Representative Office (RO): Limited to market research (cannot directly manufacture).

  • Compliance: Ensure your industry is not restricted/prohibited under China’s Negative List.


2. Registration & Licensing

a. Company Registration

  • Company Name Approval: Submit to the State Administration for Market Regulation (SAMR).

  • Business License: Apply via SAMR with documents like Articles of Association, investor passports, and capital proof.

  • Tax Registration: Register with local tax authorities (State Tax Bureau and Local Tax Bureau).

  • Customs Code: Obtain for import/export activities.

b. Environmental & Industry Approvals

  • Environmental Impact Assessment (EIA): Mandatory for factories. Submit to the Ministry of Ecology and Environment.

  • Fire Safety Approval: Compliance with GB standards.

  • Industry-Specific Licenses:

    • Production License (e.g., CCC certification for electronics).

    • Health/Safety Permits (for food, pharmaceuticals).


3. Factory Setup

a. Site Selection & Construction

  • Land Purchase/Lease: Negotiate with local governments or industrial parks (e.g., tax breaks in Special Economic Zones).

  • Construction Compliance: Follow Chinese building codes (GB standards). Hire local contractors familiar with regulations.

  • Utilities: Secure reliable power, water, and waste management systems.

b. Equipment & Technology

  • Import machinery (duties apply) or source locally.

  • Automate processes to align with China’s “Smart Manufacturing” initiatives.


4. Hiring & Workforce

a. Labor Laws

  • Employment Contracts: Comply with China’s Labor Contract Law (social insurance, minimum wage, working hours).

  • Recruitment: Partner with local agencies or use platforms like 51Job or Zhaopin.

  • Training: Invest in skill development to meet production standards.

b. Management Team

  • Hire bilingual staff or translators to bridge language gaps.

  • Appoint a local legal advisor for compliance.


5. Supply Chain & Logistics

a. Local Sourcing

  • Build relationships with suppliers via Alibaba, trade fairs, or industry associations.

  • Audit suppliers for quality and ethical practices.

b. Logistics Network

  • Partner with 3PL providers (e.g., Sinotrans, SF Express) for domestic distribution.

  • For exports, use major ports (Shanghai, Ningbo, Shenzhen) or rail links (China-Europe Railway Express).


6. Financial Management

a. Banking & Taxation

  • Open a corporate RMB/Foreign Currency account.

  • Understand VAT (13%), corporate income tax (25%), and customs duties.

  • Leverage tax incentives in free trade zones (e.g., reduced CIT rates).

b. Cost Control

  • Monitor rising labor costs (average manufacturing wage: ¥6,000–¥10,000/month).

  • Optimize energy usage to reduce overhead.


7. Technology & Sustainability

a. Smart Manufacturing

  • Integrate IoT, AI, and automation to boost efficiency (supported by China’s “Made in China 2025” policy).

b. Green Compliance

  • Adopt renewable energy (solar/wind) to meet China’s carbon neutrality goals.

  • Follow waste disposal regulations (hazardous waste requires licensed handlers).


8. Cultural & Operational Challenges

a. Guanxi (Relationship Building)

  • Cultivate relationships with local governments, suppliers, and communities.

  • Attend industry events and government meetings.

b. Intellectual Property (IP) Protection

  • Register patents/trademarks with China’s National Intellectual Property Administration (CNIPA).

  • Use non-disclosure agreements (NDAs) with partners.


9. Post-Setup Operations

a. Quality Control

  • Implement ISO standards and regular audits.

  • Use third-party inspection firms (e.g., SGS, Bureau Veritas).

b. Scaling & Expansion

  • Explore e-commerce (Tmall, JD.com) for B2C sales.

  • Apply for government grants for R&D or green initiatives.


10. Exit Strategy

  • Sell the factory to a local investor.

  • Liquidate assets and deregister the entity (requires settling debts and taxes).


Key Takeaways

  1. Due Diligence: Research local regulations, costs, and competition.

  2. Local Partners: Engage legal, accounting, and logistics experts.

  3. Compliance: Prioritize environmental, labor, and safety standards.

  4. Adaptability: Stay updated on policy changes (e.g., ESG requirements, tech incentives).


Final Tips

  • Visit China: Tour industrial zones and meet officials in person.

  • Use Professional Services: Firms like PwC, Deloitte, or local consultancies (e.g., China Briefing) can streamline setup.

  • Leverage Free Trade Zones (FTZs): Enjoy simplified customs, tax breaks, and relaxed foreign exchange rules.

By following this guide, you can mitigate risks and position your factory for success in China’s dynamic manufacturing landscape. 🏭🇨🇳


Setting Up a Factory in China: A Step-by-Step Guide
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